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    Stacey Stratton

    4 ways to promote positivity

    Stacey Stratton on inspiring others to achieve their career goals

    • When it comes to the job hunt, a daily dose of motivation can give us the boost we need to go the extra mile. Whether it’s a simple affirmation, or a reminder to be proud of our accomplishments, finding and spreading inspiration can help ground us and build confidence. No one knows that better than Stacey Stratton, president of True Talent Group, a staffing and recruitment agency based in Edina, Minnesota. We teamed up with Stacey to learn about spreading motivation among modern job seekers.

      Stacey Stratton go beyond quote

    • 1. Spread inspiration

      Stacey is well aware that her clients can be understandably anxious. “Changing jobs is one of the most important things you’ll do,” she said, “it’s your livelihood.” That being said, she’s aware she needs to be sensitive of what people are feeling during this type of transition. She said sharing inspiring messages “really brought me into the head of the job seeker and our client,” explaining that it made her want to go even further to inspire confidence in her clients.

      Stacey Stratton understanding quote

    • 2. Strive for understanding

      Getting into the headspace of her clients also led Stacey to wonder about the aspirations of her own employees. “This experience challenged me to task my staff with coming up with their top 5 goals for the future,” she said. True Talent is able to match the correct people with the right job because they work hard to understand exactly what clients want, and the same principle held true in her own office. “In doing this we learned a lot from each other and are a better team because of it,” Stacey said.

      Stacy Stratton why not me quote

    • 3. Celebrate your wins

      Most of the time when we don’t feel motivated or optimistic, it’s because we’ve forgotten how capable we are. “In my work, I do a lot of coaching and consulting and I find oftentimes my clients don’t give themselves enough credit for all they have accomplished,” says Stacey. “In this hectic world, it’s really important to stop and celebrate the little things, whether it’s a new win, learning a skill, a positive conversation, promotion, rocking a presentation or sometimes even just making it through a tough day.” For Stacey, being on the outside of her clients’ past experiences gives her a unique view of their assets they may not be able to see themselves.

      Stacey Stratton unexpected quote

    • 4. Don’t forget the little things

      Stacey works hard to ensure her clients never forget the little things by sending lots of inspirational cards, posts and messages to help them keep their dreams in view. Working on this project made her rediscover how “just the littlest note can change someone’s mood, day or path in life … I bought three cards today, in fact, because I remembered the power these small phrases have, and if I can change one life, or mood, that’s amazing.”

      The thing about spreading positivity is that once we see what a big impact just a kind word can have, it’s hard to stop encouraging others. “I’m even more motivated now to help my clients achieve their goals and success,” said Stacey. “In fact, I’m going to send them a pack of Post-it® Notes!”

    • Stacey Stratton

      Stacey is President and CEO of True Talent Group, a boutique staffing and recruiting agency that provides its clients with the best marketing and creative talent in the Twin Cities. The agency’s talent pool consists of more than 9,000 talented professionals with expertise in all facets of marketing and creative. Stacey has rapidly grown the organization since she founded it in 2008, and because of her success, she’s been recognized as 2016 Enterprising Woman of the Year in Enterprising Women Magazine, one of the 2016 (Real) Power 50 in Minnesota Business Magazine, and one of the most accomplished young professionals on Minneapolis/St. Paul Business Journal’s 2015 who’s who list of 40 Under 40. In 2013, she was named an Exceptional Businesswoman for Dakota County, and in 2012, the Minneapolis/St. Paul Business Journal recognized her as one of 25 Women to Watch. She is also an active member of the Minnesota Interactive Marketing Association (MIMA), as well as the Board for Art Buddies and the Women Presidents’ Organization (WPO).


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